I have been an agent in the Houston area for nearly 18 years. If you are like me, you have struggled with the many ways to lead generate for new business. Gary Keller has preached on stage at Family Reunions and Mega Camps for years that you HAVE to spend 3 hours per day, every day, generating leads. THEN, spend 2 hours of lead follow-up.
If you think that personal note cards are a thing of the past, think again. Remember that feeling you got when a buddy or a family member sent you a handwritten thank you card that was actually delivered to your mailbox? I bet you got a shot of adrenaline and the feeling was amazing. I would be willing to be that your future or past clients will feel that exact same way. The power of a personal note card is difficult to understand, yet it is unquestionably, very powerful.